Comments on: Native Instruments Says Forget NAMM, Musikmesse, and others

By: saintjoe

saintjoe — Sat, 25 Jul 2009 13:57:01 +0000

Yeah man, but I’m still going to winter namm, it will be my first time! Do you usually go to namm?

By: David W

David W — Sat, 25 Jul 2009 04:36:26 +0000

i don’t blame them. NAMM is the same thing every year, and expensive as hell to showcase there. but it’s still fun as s#!t to go!

By: saintjoe

saintjoe — Sun, 19 Jul 2009 14:39:51 +0000

Cool dude!

By: saintjoe

saintjoe — Sun, 19 Jul 2009 14:39:39 +0000

I agree man! I don’t think it’s a huge deal either, they’ve established themselves in the industry and have enough of a following that they don’t need to go to trade shows. Web and in store connections will carry them where they want to go.

awesome.

more coders = more fixes= better features=better products! lol.

By: Suicide Server

Suicide Server — Sun, 19 Jul 2009 10:01:43 +0000

I think this is not much of a big deal. If you look at ther companies like Apple for example, they all do the same as the way we consume information hast greatly changed over the years. I used to buy a lot of synthesizer magazines but now i get all my news from the internet. So if they can save a few bucks and hire some more coders, all is fine.

Cheers

By: saintjoe

saintjoe — Thu, 16 Jul 2009 20:03:49 +0000

yeah, I hear that. Only reason I’m not worried is because it’s only for this month, that just sounds like some extra cashflow generation. Not going to namm isn’t really that big of a deal, Native Instruments is known, people are checking for them online everyday.

If they aren’t dropping hardware like akai and others, there’s no need…crazy folks like us will find them online lol.

Hopefully cutting out stuff like that will bite into future prices as well

By: flux302

flux302 — Thu, 16 Jul 2009 19:32:18 +0000

yeah the only thing that worries me is the drastic drop in price of komplete, then this…. hmmm seems as though there maybe some crazy stuff going on. economy is tuff right now. they may just be strapped. but they have sold out of komplete (as well they should it’s a crazy deal, and if my money was right i would buy it too.)

By: saintjoe

saintjoe — Tue, 14 Jul 2009 19:43:04 +0000

I agree jamari..thing is NAMM isn’t for customers, it’s for retailers only. It’s a place for product creators to get with the people that will be selling their products.

So, I can see why they don’t feel the need to go, the customers can’t get in anyway and that’s who they want to reach lol.

I agree, hands on in-store demos do wonders for this stuff man, it’s very dope and profitable.

By: jamari

jamari — Tue, 14 Jul 2009 19:21:13 +0000

From a business point of view it could possibly be an act to streamline marketing into a more cost efficient model. For example how many of us can get to travel to these shows and take time of their 9-to-5 anyway? I also agree that this not so new media approach will be able to reach the masses on a larger scale (look at the magazine industry going exclusively on-line i.e. ReMix). Now in regards to engaging potential customers I would only hope that in turn they would seek to do some in-store promos and/or workshops so that consumers can have a more tactile experience (i.e. SamAsh, G.C., DubSpot, etc.). I know for myself a hands-on intro to product works wonders for the decision making process and also humanizes the whole “I’m going to be eating sandwiches for a month once I buy this” anxiety. So let’s hope this is a step in the right direction in providing the tools/toys that we need at an affordable price point that’s beneficial for both parties involved thus placing more emphasis on the consumer and our needs.